Example Emails to Request a Review Online November 4, Martha van Berkel Google My Business Why it is important to regularly ask for online reviews Take a look at a few simple, straightforward, and effective emails you can send to your customers to request that they provide an online review. On Google My Business, once you have five or more reviews the ratings shows up in your search results.
From finding businesses nearby to planning itineraries for upcoming trips to looking up a forgotten phone number, we plug keywords into Google to help us with anything we want to know. Since Google reviews are obviously favoured by the search engine and show up upon every relevant result, if your business wants to have a good presence on Google, the best place to start is by getting more Google reviews.
A quick Google search shows me a list of restaurants in the area that serve brunch. Right away, I can see user ratings and number of reviews of local restaurants prominently displayed in both the search results and the accompanying map.
If the restaurant is open at the time of my search, nearby, and features more positive ratings and reviews than other comparable businesses, it comes out as the winner of this Google query.
Thus, for a small business competing against similar establishments in the same neighborhood, Google reviews can often be the crucial tiebreaker between equidistant businesses.
My example illustrates the first and most obvious benefit of Google reviews: For small businesses, online reviews bring the benefit of social proof to the table—they help increase or decrease the degree of trust felt for an unfamiliar business based on feedback from other people with similar needs.
The same study also found that the more reviews the business has, the more trustworthy it is deemed; and most consumers read up to six reviews to make up their mind about the business.
If you already have one, you can claim your business on Google. The search engine favours verified businesses, so take time to confirm the information Google has by postcard or phone ; or, depending on the size of your business, instant or bulk verification may be available.
Ask your customers For businesses, online reviews are one of the best direct channels for customer feedback. These numbers may seem worrisome at first, but they are actually quite normal if you take expectation into account: Ask your customers for feedback at multiple points of contact throughout their journey with your brand, and encourage them to share their experience online.
Respond to existing reviews Once you encourage your customers to leave reviews, make sure their efforts are rewarded with your attention. Monitor all reviews coming in through Google, and respond to every one of them—especially the negative ones. Not only does this leave the audience without your perspective on the issue, it can also come off as lack of caring about what your customers think about your product or service.
You may not be able to placate every disgruntled customer, but you should make the effort to show that feedback is important to you, and show that customers have a say in how your business is run.
And, of course, it would help to drop a hint about leaving a review! Include a call-to-action button in a prominent spot on the homepage, and encourage people to share their experience. A good place to place a sign encouraging customers to write a Google review is at the point of sale—or, if you run a restaurant, make a note in your menu.
If you wanted to sweeten the deal, offer a small discount to customers who can show proof of having reviewed your business, regardless of the tone of the review. Remember the golden rule of reviews: Reward people for giving feedback, and who knows—even that small gesture can lead to better reviews in the future.
Manage your Google reviews in one place with tools from the Hootsuite App Directory. Try Hootsuite Pro for free for 30 days! Social About the Author Olsy Sorokina writes about social media strategy and keeps a keen eye on the latest news in the world of social.People that would choose a business with a 4 star or greater review rating 86% of people hesitate to choose a business that has negative online reviews Our Client Reviews.
Bad reviews in Google Local Business Center, Yahoo! Local, MSN Live Maps, Yelp or any other online destination are a serious matter to the business and to potential customers who read them.
If you’ve reviewed what a business plan is, and why you need one to start and grow your business, then it’s time to dig into the process of actually writing a business plan. In this step-by-step guide, I’ll take you through every stage of writing a business plan that will actually help you achieve your goals.
Example Emails to Request a Review Online. November 4, To create your Google My Business Review URL, follow these steps.
To create a feedback form using Google forms, follow these steps. Example #1: Dear John Smith, Thank you for being one of my most loyal clients over the years. Finally, don’t miss the free download at the end – it’s a little piece of literature that just may help you increase your customer feedback and reviews via Google!
Logging In To Leave A Google Review On Mobile. The Google Maps App is available on Android and Apple devices and works pretty much the same way on both.
The key is the user MUST be logged into their Google account via the app in order .
How to Write a Great Review Have you ever reviewed a business on Google+ Local? Try it out! It’s a great way to share your opinions, help out other people and keep track of where you’ve dined, shopped or had a nightcap.